Hello and
To be honest with you I haven't used Thompsons One Coat Water Seal before but i can imagine it being a ball ache though as you've probably killed the suction with it.
Off the top of my head I think your best bet will be to rake out the pointing between the bricks to give your base coat something to grip too. To be sure to be sure you could do that and also take a lump hammer and chisel and just chip off a bit of the face of each brick, or every other brick. That would give you a better key for the job.
Either way don't worry about adding any kind of waterproofer to the surface of the bricks, adding it into the render will be plenty mate
